Physical inactivity is a growing problem for various demographics, driven by sedentary lifestyles, accessibility issues, and fitness accessibility issues. This issue is particularly acute among adolescents and older adults, who face unique barriers to maintaining an active lifestyle.
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In an interview with HT Lifestyle, Akshay Verma, co-founder of FITPASS shared, “For teenagers, fitness often intersects with recreational activities, social interaction and quick results. Given their tech-savvy and active social media presence, digital engagement plays a crucial role. To connect with this demographic, gamified fitness experiences, community challenges and influencer-driven campaigns can drive engagement.”
He suggested: “Integrating fitness apps with social media, offering rewards for achievements and hosting virtual group workouts can make fitness more attractive and accessible to a younger audience. The key is to change the pursuit of physical activity and fitness.”
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The fitness expert added: “Older people, in contrast, are focusing on managing health issues and engaging in safe, sustainable exercise. Their fitness routines are centered around comfortable fitness activities that focus on increasing flexibility, balance and strength.”
For this age group, Akshay Verma recommended, “Affordable options that fit easily into daily routines are essential. At-home workouts, hybrid models that combine virtual and in-person classes, and community fitness and wellness events can support engagement. In addition, creating supportive communities where older people can connect with peers and share experiences can motivate them to lead an active lifestyle.”
He concluded: “Strength training plays a critical role in promoting health, longevity and overall quality of life, making it an important focus for all age groups. Individualized solutions can help teenagers and older adults overcome barriers to physical activity, enabling them to enjoy stronger, healthier lives.”
Addressing needs and challenges requires individualized solutions to meet each individual’s specific needs. Individuals of all ages should prioritize fitness and wellness, gradually increase the frequency of exercise and maintain a consistent regimen.
Explore a variety of training options from personalized to AI-driven training plans or virtual workouts and nutritional recommendations. These solutions are designed to support each individual’s unique fitness journey, whether they are just starting out or looking to maintain a consistent regimen.
Disclaimer: This article is for informational purposes only and is not a substitute for professional medical advice. Always consult your doctor for any health concerns.
