The use of natural, fundamental ingredients, awareness of their origin and decreased waste – the basis of the future of organic skin care. Consumers want to know what goes in the products and how they are formulated, it’s much more than how well they work.
That’s why skin care returns to the basics
In an interview with HT Lifestyle, Meenal Khanna Kwatra, the founder of AMANTYACARE, shared: “The idea is to make a cleaner skin care not only for the skin but also for the environment. For skin care generations came from nature. Kumadadi tram, saffron and, for example, were more daily decisions. “
She added: “Today, making sure they come from proper sources, now as important as using them. Brands should be honest with consumers that they put on the skin. In addition, the packaging is changing.”
Meenal Khanna Kwatra explained: “The glass replaces the plastic, and biodegradable materials become more widely used. Small details such as shaving made of compressed wood can have a big difference in waste reduction.”
Why everyone goes to an anhydrous beauty (hint: better for your skin and planet)
The expert emphasized that without water foods are also returning. She said: “Traditional skin care was often resting on oils and powders instead of heavy water formulas. Now, solid detergents, concentrated whey and melt oils return this idea back or less water, more preferences.”
Claiming that pure beauty is not only for the chosen group, because good skin care should be available to everyone, Menal Hana Kvatra said: “The products are not marked with sex and are not limited to one skin type. Instead, they focus on real skin problems, making them useful for more people.”
She suggested: “Moving forward, skin care will continue to mix old wisdom with new studies. The goal remains the same – Safé, effective foods made with the care of people and for the planet.”
Note for readers: This article is intended only for information purposes rather than to replace professional medical advice. Always seek the advice of a doctor with any medical issues.
